The Expertise To Help You Meet Your Digital Marketing Goals

Vertical Rail offers brands a true growth opportunity. You’ve worked with agencies & consultants before, but now you need someone that really takes dead-aim on your goals and provides the experience your team needs.

Amazon Advertising Management

Our service will deliver the right campaigns and targeting to improve sales, decrease ACoS and fuel growth.

Amazon Account Management

Let our team of experts handle the day-to-day responsibilities of marketing, reporting and case management.

Amazon Product Optimization

Become more competitive by applying the right content, product and brand optimization strategy to build lift.

Google Ads

Develop a custom advertising strategy that is perfectly aligned with your business and sales goals.

Google Shopping

We’ll increase reach, expand visibility, and generate the highest ROI possible from your advertising spend.

Amazon Consulting

Receive the expertise you need to make important marketing and strategy decisions with confidence.

Are you making the profit you think you are?

Schedule a free performance analysis to find out if you are leaving money on the table.

Grill Accessories
Amazon Advertising
Sports & Fitness
Google Ads
Electronics
Amazon Advertising

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Video in Search

Amazon Video in Search Guidelines

Amazon Video in Search allows Amazon sellers to connect with consumers using content-rich video in mobile search results on the iOS and Android app. These ads are shown below the fold in the search results for keywords that are relevant to your product. Video in Search offers both Product Detail Page and Custom Landing Page campaigns, and each has specific guidelines and requirements.

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Combined audience targeting

Google Combined Audience Targeting

Throughout 2019, Google has added additional options for audience targeting for search campaigns. The latest update – combined audience targeting – allows an even more narrow focus for advertising.

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Amazon born to run

What is Amazon’s Born to Run Program?

The Amazon Born to Run Program is a way for vendors to launch new products and build sales velocity quickly. Amazon will generally wait for new products to gain traction before placing a large order, but the program, available to 1P sellers, gets Amazon to purchase a large quantity of your new product right off the bat. 

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