Email Marketing

Mobile-Friendly vs. Responsive Emails

With the world already having shifted to mobile-based websites, shopping, apps and browsing, one would think responsive emails would follow suit. This is not completely true, at least not yet. Though many websites now have a mobile-responsive experience, if not a stand-alone, mobile-only website specifically tailored to a small phone screen, email has been a little slower to follow the trend.

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EMAIL MARKETING: ListMarketer

ListMarketer email marketing software is built for power, precision and performance. There are 2 email marketing solutions to choose from (SmartSender and the Enterprise), both of which allow you to easily manage all of your email marketing through a simple and easy-to-use interface.

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EMAIL MARKETING: dotmailer

Dotmailer is a SaaS (Software as a Service) email marketing platform that integrates with Magento, MS Dynamics, Salesforce and other stores to build and send optimized messages to multiple channels.

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EMAIL MARKETING: Remarkety

Remarkety is the leading email marketing automation platform for ecommerce. The company increases online sales and customer lifetime value by leveraging shoppers’ actions.

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EMAIL MARKETING: MailChimp

MailChimp is an email marketing platform that is tailored to eCommerce businesses. As a platform, it allows you to connect your store (on Shopify, Magento, WooCommerce, BigCommerce – to name a few) in order to improve your customer management and work flow automation.

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How To Use Constant Contact

Email marketing is essential for any business. Constant Contact provides an array of marketing tools, and one of its standard products is email creation and distribution. If you want to give it a try, here are basic instructions on how to use Constant Contact. Sign Up & Sign In Create

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How to Upload Images in Constant Contact

Once you’ve logged into Constant Contact and chosen the template you want to use, you’re ready to begin adding photos and text. To add images to your account and to your email campaigns, click on the “images” tab and then on “upload.” Once your photo library has images in it,

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How to Add Contacts & Schedule Email in Constant Contact

Once you’ve designed and uploaded photos into your email, you’ll want to create a list of recipients to send it to. Create your email list in Constant Contact by clicking “contacts” in the left hand column and then “add contacts.” You can add multiple contacts by importing from Google, other

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How To Use MailChimp

Marketers use MailChimp – a web-based application – to send bulk emails to clients and subscribers. Even if you’ve never used an email service provider before, MailChimp is easy to learn; it is user-friendly and free for lists under 2,000 subscribers. If you’re ready to get started, here’s a basic

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How to Create & Send Campaigns In MailChimp

Once you’ve established your subscriber list, it’s time to create the email campaign you want to send. MailChimp offers a variety of basic templates with drag and drop features you can use. To begin, navigate to the “campaign” page and click “create a campaign.” The drop down menu that offers

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Understanding MailChimp Campaign Types

When creating a campaign in MailChimp, you have four campaign options to choose from: Regular campaign, plain-text campaign, RSS-driven campaign or A/B testing campaign. Each option offers flexibility with various settings, so you should understand all four in order to choose the one that best suits your needs. Regular Campaign

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