How to Create A Google Smart Shopping Campaign

1 – Sign into your Google Ads account.

2 – Click the new campaign button.

3 – Select Sales as your goal. When you select the correct merchant center account, you’ll be able to choose the smart campaign option.

Smart Shopping Goals

4 – Name your campaign, give it a budget, and modify a couple of other minor settings.

5 – You’ll need to create an ad with some text and an image. You have a short headline with 25 characters of text, a long headline with 90 characters, a description line with 90 characters, and the image needs to be at least 600 x 314 pixels with a ratio of 1.91:1. This allows the ad to display in various placements on the internet as explained earlier.

6 – If you’re unsure whether or not a smart campaign fits into your marketing objectives or current campaign(s) structure, contact us or leave a comment.

Reader Interactions

Comments

  1. JD says

    That’s not a complete step of a smart shopping campaign. After selecting shopping We need to select a smart shopping campaign. Then we have to enter images, videos, etc.

Leave a Reply

Your email address will not be published.

We use cookies to enhance your experience. By continuing to visit this site, you agree to our use of cookies. Click here for more information.