Amazon DSP Agency
Buy Display & Video Ads On & Off Amazon
As one of the few agencies accredited to manage Amazon’s Demand-Side Platform (DSP), Vertical Rail leverages powerful data to drive product sales for your brand. Our DSP agency helps you reach customers both on and off Amazon, and brings them to your product pages or website. Our approach includes DSP programmatic ad campaigns, Skai’s industry leading technology, and our team of specialists focused on your success.
DSP uses a variety of ad types to reach the optimal audience; Dynamic E-commerce ads automatically optimize which creative shows based on a campaign goal. Static ads are best utilized as mid- and upper-funnel tactics to draw shoppers and grow brand awareness. Video ads run within video content or as part of a display ad. Over-the-Top Video ads (OTT) are non-skippable, full-screen ads that show on TV sources like the Amazon Fire Stick. These ads are hyper-focused using audience targets like behavior, lifestyle, contextual, and more.
Ads On and Off Amazon
Reach audiences across the internet and on properties owned by Amazon, like IMBD.
High Entry Barrier
Brands are vetted for security and the high spend requirement keeps the space safe.
Next Level Advertising
Ideal for brands ready to take the next step using precision targeting.
Use Amazon DSP to Achieve Your Programmatic Advertising Goals
Reach new audiences and get your brand on customers’ minds.
Create Brand Loyalty
Target previous customers with loyalty campaigns for recurring revenue.
Retarget Past Visitors
Bring high-intent audiences back to your brand.