Vertical Rail offers a full-service advertising management solution for Amazon Seller Central, Vendor Central & Hybrid sellers. Our programs include the right combination of Sponsored Product Ads, Sponsored Brands and Sponsored Display Ad campaigns to fuel growth and build Sales Rank. Our hands-on management style combined with Pacvue’s industry leading technology allows us to deliver a fast-acting program engineered to succeed.
Day Parting
Control bids and budgets with a schedule.
Optimize Spend
Focus on KPI’s for your goals.
Find Opportunity
Take advantage of ad markets.
Identify Growth Threats
Keep an eye on competitors.
Integration of ARA Reports
1P and 3P in one place.
Competitive Intelligence
Assess wins/losses and impact.
Schedule a free performance analysis to find out if you are leaving money on the table.
Sellers experience the best Amazon sales performance when they combine properly prepared and optimized product content and A+ Content with a Brand Store that’s aligned with their Amazon advertising strategy. When those conditions exist, advertising flourishes.
Being advertising-ready starts long before any campaigns are built. It begins with operational planning and everything involved with getting a product in-stock and ready to ship.
Businesses that know exactly what they need in terms of product and lifestyle photos, infographics, video, product content – start selling out of the gate and never look back. Brands that start advertising ill-prepared feel every bump in the road and the cost is reflected in higher ACoS and poor sales.
We understand the relationship between preparation, strategy, content and advertising and we know how to use it to give our clients a competitive advantage. Vertical Rail is the company to call to make sure that your product launch goes exactly as planned so that you do not leave money on the table.
Amazon Video in Search allows Amazon sellers to connect with consumers using content-rich video in mobile search results on the iOS and Android app. These ads are shown below the fold in the search results for keywords that are relevant to your product. Video in Search offers both Product Detail Page and Custom Landing Page campaigns, and each has specific guidelines and requirements.
Amazon Video in Search is currently in beta testing, allowing Amazon sellers to connect with consumers using content-rich video in mobile search results. Video in Search is currently a premium ad experience requiring a minimum budget of $35,000, and is available only in the mobile shopping app.
If you’re in Vendor Central and creating Campaigns in Amazon Advertising, you can now further break down ads into Ad Groups. Ad groups were previously only available in Seller Central.
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