Google just launched the Gboard keyboard app for download in the Apple Store.

This is an interesting play by Google, since this app is not available for Android devices yet. However, it’s quite the power move.

Gone are the days when you have to close your messages, open your browser, search, copy, switch back to your texts, paste, then send. Gboard lets iPhone users search and send information, images, GIFs, and more, right from your keyboard.

Once you have Gboard downloaded and added to your list of keyboards, you can use it at any time. Click the G button to open the search bar. Enter your search, then scroll through the list of result cards to find what you’re looking for. When you hit “SHARE”, the address and/or link automatically pastes into the message or note you have open. Each results card also gives you the option to call, get directions, or open the link in an actual browser.

This move towards search integration greatly improves the mobile experience for all (iPhone) users. It also symbolizes Google’s efforts to make the overall user experience as seamless as possible.

Gboard looks and operates similar to Google’s Android equivalent (with word prediction and swipe typing), separate of the G button. Rumor has it that Google is working on a version for the Android, but it’s still unknown as to whether it will happen or be released.