Participating Merchants Must Adapt Quickly
It’s been a week full of changes in the world of comparison shopping engines. Right on the tail of Shopping.com’s announcement of its merger with eBay comes another splash in industry news: starting April 15, 2013, Nextag will ending its Nextag Stores program. (Scroll down for the official e-mail announcement)
What does this mean for merchants currently participating in Nextag Stores?
Nextag Stores operated on a cost-per acquisition model and charged merchants both a transaction fee ($0.99) and a minimum revenue share rate (starting at 8%) that was defined by product category.
Merchants who are currently participating in this channel must adapt quickly and switch over to the Nextag CPC model or risk being dropped from the comparison shopping engine. Luckily, Nextag has offered its services to its existing merchants – to switch an account over from the CPA model to CPC, contact its support team at email@example.com and be sure to check back at the Vertical Rail blog for more updates!
Has this changeover affected you or do you have questions about how this might affect your business? Post below!
The Official E-mail Announcement
To our Nextag Stores Merchants-
Nextag will be discontinuing Nextag Stores and therefore, we are terminating your participation in the program as of April 15, 2013 in accordance with terms and conditions of your Nextag Stores agreements. Over the next thirty days, Nextag will be reviewing our accounting records and issuing any outstanding payments. If you have an outstanding payment due to you, you will be issued a final payment by May 15th, 2013, via the normal ACH payment method used in the past. If you would like to stay on Nextag.com as a merchant after April 15, 2013, please contact us at firstname.lastname@example.org so that we can work with you to switch your account(s) to CPC, based on our standard rate card (http://merchants.nextag.com/serv/main/buyer/CPCCatMinsPopup.jsp).
We want to thank you for your past business and support for our Stores business and hope to work with you in the near future. Please do not hesitate to call us at (650) 645-4700 extension 3 if you have any questions.
Nextag Seller Support