Smarter.com

Smarter.com was launched in 2004 by MeziMedia, Inc. Smarter.com features 3 million products from more than 500 online merchants, and receives over 2 million visitors per month. The mission of Smarter.com is to, “empower consumers worldwide to make smarter buying decisions.” They currently have international sites for both South Korea and Japan.

Their goal is to help consumers make smarter buying decisions by enabling them to compare products from thousands of online retailers, read customer reviews, and find relevant coupon codes. They strive to create the best online shopping experience by removing stores that consistently receive negative feedback and increasing the visibility of products from reputable merchants.

 

Cost of Listing Products in Smarter.com

Smarter.com operates on a cost per click model. There is no start up cost, only a $100 minimum deposit, which goes towards CPC charges. Smarter.com offers three CPC programs: Continuous Traffic Plan, Monthly Budget Plan, and the Pre-Payment plan. Minimum CPC bids are set between $.10 and $1.00 depending on category, and merchants can chose to either bid the minimum to get their products listed, or bid above the minimum rate to improve the visibility and ranking of their products.

 

Benefits of Listing Products in Smarter.com for E-Commerce Merchants

Smarter.com provides merchants with quality traffic at a relatively low cost and helps them:

  • Increase sales by connecting them with active shoppers
  • Easily manage bids and track sales and traffic through the user-friendly Account Management System

 

Benefits of Using Smarter.com for Consumers

Smarter.com offers a positive shopping experience by removing sellers with consistently negative feedback and allowing shoppers to:

  • Sort by brand, color, product type, store, price
  • Find relevant coupons and deals
  • Use SMS Price Comparison service to text a product name to (610)smarter and receive a response with the lowest price available on smarter.com.
  • Find environmentally friendly products and companies using the Green shopping option

 

How to List Products in Smarter.com

To list products in Smarter.com:

  1. Create an account and pay $100 deposit
  2. Log into Smarter Account Management system (SAM) and request an FTP location
  3. Create a data feed and format it to Smarter.com’s specifications
  4. Submit data feed through SAM
  5. Check back regularly to ensure products are listed correctly

To get started, visit: http://www.smarter.com/advertise/

 

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