Expert Help with Your Amazon Store and Amazon Ads
Consulting and Services to Help You Sell More with Less Headaches
We know that Amazon can be a bit tricky and that success in the marketplace takes a lot of work. With decades of experience, our team of expert account managers, strategists and marketers has worked with Amazon sellers in a variety of industries: from apparel and photography equipment, to vitamins, pet products and home furnishings.
Vertical Rail’s Approach to Amazon:
Our systematic approach and experience identifies Amazon seller strengths, weaknesses and opportunities, leading to higher product rankings, increased conversions and greater sales. Our experience not only includes working with various industries, but also dealing with all kinds of situations that cause issues for sellers. Through that experience, we have thorough knowledge of what it takes to be successful in Amazon.
The Vertical Rail team can help with a multitude of issues that sellers may encounter. Increase sales, decrease ACoS and win the buy box. If you are an Amazon Seller that needs a helping hand, contact us today and speak to an expert. Click here to speak to one of our Amazon account specialists.
We Help Amazon Sellers Find Solutions
There are multiple types of Amazon suspensions. It’s critical to understand each one in order to know how to get your account reinstated. The Vertical Rail team is skilled in all types of suspensions including high order defect rate, late shipment rate, trademark infringement, and all other seller account suspensions. We understand income is lost during a suspension and will give your Amazon account the special attention it needs to get reinstated.
A critical component for manufacturers on Amazon is Brand Registry. Brand Registry allows sellers to gain better control over their product listings by allowing those who manufacture or sell their own branded products to register themselves as the brand owner. Being the registered brand owner enables users to influence the product detail information for branded items and allows sellers to list products without UPCs or EANs.
Importantly, brand registry allows those who manufacture their own products to have increased authority over the listing content for their own products including: control over products’ title, details, images and additional attributes. Our team of Amazon experts have in-depth knowledge of Amazon Brand Registry and can guide you through the Brand Registry process, no matter where you stand with registering your brand.
Amazon has a long list of selling policies that you must adhere to in order to list products. If any are violated, Amazon may suspend or terminate selling privileges, destroy inventory in fulfillment centers without reimbursement, or return inventory. We have in-depth knowledge of the policies and can quickly determine whether you are violating them or in danger of being suspended.
Seller performance is reviewed regularly by Amazon and any sellers with poor performance are notified and expected to improve within 60 days. Amazon’s seller performance targets include order defect rate, pre-fulfillment cancel rate and late shipment rate. Our experts are adept at analyzing these metrics to detect performance issues before they become a problem.
We perform critical competitive analysis to help you beat your competition. By keeping an eye on other sellers, our experts can zero in on missed opportunities and refine strategy to increase sales and decrease Advertising Cost of Sale. Competitive analysis will also determine how often you’re winning the Buy Box and the best steps to gain placement advantages for listings.